![]() ![]() You can use several different sizes depending on how to use the asset, but it should be at least 100 pixels x 100 pixels. In Create, select Custom Size and enter the dimensions for your logo. Shutterstock Create gives you all the tools you need. Now that you know how to choose the right color combination for your logo, how do you use it and put a professional-looking logo together? How to Design a Logo in Shutterstock Create Use the dominant color for large areas and the secondary colors as accents or on smaller graphics. Stick with one dominant color with two supporting colors as accents for emphasis on specific areas within the design. The combination of the three colors will give your logo an element of balance that makes it more appealing to your audience. They create harmony without being too overpowering or distracting, which is ideal for people who want their brand to be approachable, but not bland. These colors are nearby on the color wheel, generally within three hues from each other. This is a good pick if you want to create a sense of cohesion. One primary color plus its two adjacent ones create an optical effect where each shade jumps out at you in turn. Split ComplementaryĪ split complementary scheme uses four colors total. This type of color combination is common because it’s one of the boldest. These colors are opposite each other on the color wheel, meaning they’re eye-catching when used together. However, you may need to create color variations on your logo so that it’s still visually appealing on backgrounds of a similar color. It’s a smart choice for brands that want to be seen as more established, professional, and timeless. This is a combination of different shades of one color. Here’s a crash course in some of the most simple and effective logo color combinations. There are several different directions you can take with your color choices. When you settle on the right one, it can help bring out certain aspects of your business or brand and support a distinct identity.ĥ Simple Logo Color Combinations to Choose From The result can be pleasing or jarring, depending on how well the colors work together.Įxperimenting with different color combinations is important. They tend to take a more simplistic approach.Ī color combination is a group of colors that you use together in a design. Of course, the choice is yours, but many of the most iconic and valuable brands don’t have complex logos. In most cases, it’s not in your best interest to leave people guessing about what your logo means. This applies perfectly in this context because logos should be understood right away. Minimalism is all about reducing things down to just the necessities. If you want to build trust with your customers, then you need to create a strong brand that your target audience can connect with. If you’re designing a logo for an athletic clothing company, you might want to use a lot of red.īut, if you’re designing a logo for an accounting firm, you may want to choose colors that come across as trustworthy like blue.ĭoes Logo Design Need to Be Minimalistic?Ī logo represents your entire business and it’s crucial to make an impact with your design. We all react to color and make associations between the shades we see and how it relates to what we experience.įor example, red is a color that evokes passion and energy. Why Color Selection Is Important in Logo DesignĬolor selection is important in logo design because it can help convey the right message. Then, we’ll show you how you can start designing your own logo in just a few clicks. This can be intimidating if you have no experience working with color.ĭon’t want to get lost in the world of color theory? In this post, we’ll explain how to use simple logo color combinations to find a logo concept that brings your brand to life. Every element matters, including the colors you choose. There’s a lot of pressure to get it right. For your business, a logo is that impression. You only have one chance to make a first impression.
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